About the Company
No Recess provides the services of a music-based content company, combining the strengths of skilled creative teams who seek to empower entertainers. Our aim is to be the driving force behind the musician, covering everything from artist development to distribution of content.
Our 2023 project, Idol School, is an artist development program for creatives and entertainers. The fourth wall of our projects will employ skilled creatives, influencers and business owners from across Canada.
Idol School will be presented to market as a reality tv show, shot in Toronto, Ontario highlighting the processes behind the scenes of a variety of positions in the entertainment industry.
About the Role
Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
Prepare and manage monthly, quarterly and annual budgets for the Marketing department
Set, monitor and report on team goals
Design branding, positioning and pricing strategies
Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
Analyze consumer behavior and determine customer personas
Identify opportunities to reach new market segments and expand market share
Craft quarterly and annual hiring plans
Monitor competition (acquisitions, pricing changes and new products and features)
Coordinate sales and marketing efforts to boost brand awareness
Participate in the quarterly and annual planning of company objectives
Requirements
Work experience as Head of Marketing or VP Marketing, preferably within our industry
Experience running successful marketing campaigns
Solid knowledge of web analytics and Google Adwords
Experience with CRM software
Leadership skills with the ability to set and prioritize goals
Analytical mind